Supporting New Businesses Through Strategic Influencer Marketing - Jeong Don
At INFLUENCERS2C, we believe in the power of storytelling to connect brands with their audience on a deeper, more authentic level. For Jeong Don, a Korean restaurant renowned for its 20+ years of culinary expertise, we turned a dining experience into a narrative that resonated with local food lovers.
When Jeong Don first opened its doors, the challenge wasn’t just about serving exceptional Korean cuisine – it was about being seen and remembered in a bustling dining scene. We worked with local food influencers to tell a story that highlighted the heart and soul of the restaurant:
The Heritage: Sharing the journey of the chef with over two decades of experience, emphasizing the authenticity and passion behind every dish.
The Signature Dishes: Bringing the flavors to life through words and visuals. Influencers described the melt-in-your-mouth charcoal pork, refreshing cold noodles, and perfectly seasoned grilled pork with spicy sauce, creating a sensory experience for their audience.
The Experience: Painting a picture of the warm, welcoming atmosphere, convenient location near Lidcombe Station, and attentive service that made every visit special.
The Memories: Influencers didn’t just review the food – they shared moments. A casual dinner with friends, the laughter over a shared plate of bossam, and the joy of discovering a hidden gem in the local dining scene.
By crafting a narrative around Jeong Don, we helped influencers transform a meal into a story worth sharing, amplifying the restaurant’s presence and building an emotional connection with potential customers. At INFLUENCERS2C, this is how we make brands unforgettable.